|
All-in-One Tools
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Research, manage, monitor and report on every
aspect of your campaign
|
$$$
|
|
|
Makes search engine optimization accessible to
everyone
|
$$$
|
|
|
Provides a clear picture to marketers about the
potential of keywords inside niche markets
|
$$$
|
|
|
Works for all link managementtasks from building
link directories to establishing link partnerships,
|
$$$
|
|
|
Finds over 100,000 competitor back links and
shapes your link-building strategy
|
$$$
|
|
|
Includes the modules for keyword research and for
fast search engine ranking tracking
|
$$$
|
|
|
Not only tracks your keywords position in search
engines but provides you with the information about search volume, keyword
opportunities and competitors
|
$$$
|
|
|
A global interactive marketing agency
specializing in advanced internet marketing strategies including SEO, PPC,
CRO, SMM, and website development
|
$$$
|
|
|
Link Discovery
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
By SEOMoz, lets you research & compare
backlinks with competitors for link building, identify top pages, & analyze
anchor text;
|
Free
|
|
|
Provides backlink intelligence to SEO
specialists;
|
$$$
|
|
|
Lists a website’s external links
|
Free
|
|
|
Google Link: command, sorta
|
||
|
Bing Webmaster and Google Webmaster, for your own
websites
|
||
|
Backlinks reports, inbound link analysis, link
management, rank tracking, campaign analysis
|
$$$
|
|
|
Great tool
|
$$$
|
|
|
Find common links between websites
|
Free
|
|
|
Find and analyze backlinks
|
$$$
|
|
|
Discover when people have linked to your website
|
free
|
|
|
Link Prospecting
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Find competitors best backlinks
|
Free
|
|
|
Fink link prospects
|
$$$
|
|
|
To find link opportunities
|
$$$
|
|
|
Find the best website for outreach for link
building
|
$$$
|
|
|
Find best backlinking opportunities
|
$$$
|
|
|
Find broken links as opportunities to build links
back to your website
|
$$$
|
|
|
Pick up expired domains with back links already
established
|
Free
|
|
|
Little utility to generate searches for link
opportunities
|
$$$
|
|
|
Remove top search results to find jems
|
Free
|
|
|
Has a selection of free link building tools
|
$$$
|
|
|
Find expiring domains with rank
|
$$$
|
|
|
Performs Google searches to find directory
submissions
|
$$$
|
|
|
Link Management
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Keeps track of your back links (as well as your
competitors)
|
$$$
|
|
|
Get links indexed immediately
|
Free
|
|
|
Find the spamming links causing the Penguin
penalty
|
$$$
|
|
|
Keyword Research Tools
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Find profitable niches
|
$$$
|
|
|
App to download
|
$$$
|
|
|
Bing Ads (formerly Microsoft adCenter and MSN
adCenter) is a service that provides pay per click advertising on both the
Bing and Yahoo! search engines
|
Free
|
|
|
Google AdWords
|
Google’s main advertising product and main source
of revenue
|
Free
|
|
Show you the term you entered, along with several
other related terms
|
Free
|
|
|
Free
|
||
|
Great for suggesting ideas for niche topics, but
no measurements provided
|
Free
|
|
|
The undisputed leader in SEO technology,
empowering enterprise marketers to manage and improve their SEO efforts and deliver
|
$$$
|
|
|
A survey form to request keyword help from your
friends
|
Free
|
|
|
Keyword research, position racking, domain vs.
domain. Good for content research
|
$$$
|
|
|
A suite of affordable, fast, no-nonsense visual
keyword and competitor research tools to help with your PPC and SEO campaigns
|
$$$
|
|
|
Combines Google Suggest, Google Related, Bing
Sugugest, YouTube Suggest, Google Trends
|
$$$
|
|
|
Competition Analysis
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Desktop app: find backlinks, monitor rank, find
link opportunities, track competitors
|
Free
|
|
|
Fine paid words and best keywords
|
$$$
|
|
|
Organic and paid keywords, demographics, site
traffic
|
$$$
|
|
|
Competitive keywords
|
$$$
|
|
|
Finding competitor’s keywords
|
$$$
|
|
|
See how many people subscribe to a blog
|
Free
|
|
|
Find paid and organic keywords
|
$$$
|
|
|
Analytics report for a website
|
Free
|
|
|
Monitor & Listen
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Track social chatter about your brand
|
$$$
|
|
|
Find love/hate of a brand
|
Free
|
|
|
Help companies listen to what people are saying
about them online
|
$$$
|
|
|
Searches the social space for mentions
|
Free
|
|
|
The standard
|
Free
|
|
|
Compare the number of mentions of keywords on
social channels
|
Free
|
|
|
See if your pages have been copied on the
internet
|
Free
|
|
|
Track URL shares, likes, tweets, and more
|
Free
|
|
|
Research and compare mentions
|
$$$
|
|
|
A search engine for social media channels
|
$$$
|
|
|
Effortlessly track thousands, even millions of
high-value keywords
|
Free
|
|
|
Actually better than Google Alerts
|
Free
|
|
|
Website Factors
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Judge on-page factors
|
Free
|
|
|
View pages for SEO factors
|
Free
|
|
|
Link Buying (black hat)
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
global online marketplace offering tasks and
services, referred to as ‘gigs’ and micro-jobs
|
$$$
|
|
|
World’s largest marketing/webmaster community
|
$$$
|
|
|
Internet marketing forum
|
$$$
|
|
|
advertising auction program that acts as a
marketplace for buying and selling advertising text links
|
$$$
|
|
|
an expert link building company serving over
20,000 clients since 2003
|
$$$
|
|
|
SEO friendly link directory where you can submit
the URL to your homepage for free
|
$$$
|
|
|
Blast a target with zillions of links
|
$$$
|
|
|
Website Crawling
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Great application, checks about 50 website
factors
|
Free
|
|
|
Find 404 errors to a website
|
Free
|
|
|
Spider your website to find common SEO faults
|
Free
|
|
|
Crawl a page like a search engine
|
$$$
|
|
|
Check for W3C compliance
|
Free
|
|
|
Checks website mechanics
|
Free
|
|
|
Find malware on a website
|
Free
|
|
|
See what exactly is returned
|
Free
|
|
|
Local
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Check 10 local listings
|
Free
|
|
|
Find where to list your local business
|
$$$
|
|
|
Make sure your customers can find you
|
Free
|
|
|
a service of Neustar, is a business listings
identity manager for local search
|
$$$
|
|
|
allows you to add or modify your basic listing
from what is shown in directories and online sites
|
$$$
|
|
|
find local citations
|
$$$
|
|
|
Social Profile Management
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Manage social profiles
|
Free
|
|
|
Queue up posts to your social profiles
|
$$$
|
|
|
Twitter Utilities
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
See someone’s tweets
|
Free
|
|
|
Discover the best date/time to tweet
|
Free
|
|
|
Find twitter influencers
|
Free
|
|
|
Like Google alerts, for Twitter
|
Free
|
|
|
Find fake followers in a Twitter profile
|
$$$
|
|
|
Measurement
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Free rating Checker
|
Free
|
|
|
Measures what people do as they navigate the
digital world
|
Free
|
|
|
Free
|
||
|
Free
|
||
|
measures daily disruption to google rankings
|
Free
|
|
|
Rank Monitoring
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
$$$
|
||
|
monitor traffic, social, and search metrics for
your website along with competitors.
|
||
|
See domain rankings and find long tail keywords.
|
||
|
Track rank of keywords
|
||
|
Usability
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Surveying
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Press Release Distribution
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Dashboard
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Track your client’s progress and make pretty
graphs they like.
|
||
|
Article Publication, Connecting with Journalists
& Bloggers
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Help Out a Reporter
|
$$$
|
|
|
$$$
|
||
|
a non-spammy blogging network
|
||
|
for blog posts.
|
||
|
Generate a Google search for finding guest posts
|
Free
|
|
|
CRO
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Ad Costs
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
$$$
|
||
|
Other Tools
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
make if/then statements between popular services
|
||
|
Find the underlying technology of a website
|
||
|
Easily send videos with your email.
|
||
|
A quality article writing service.
|
||
|
Good Sites
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Matt Cutts vidoes cut down.
|
||
|
Other Listing of Tools:
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Lists these tools as the must-have toolkit:
Screaming Frog SEO Spider, Link Prospector, Ontolo, SEO Moz, Magestic SEO,
Buzz Stream, Buffer, Trello, Followerwonk
|
||
|
Good articles
|
||
|
LINK
|
DESCRIPTION
|
PAID OR FREE
|
|
Links prospecting with
Google searches
|
||
Best SEO Software, Tools and Resources for Internet Marketing
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