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10 Skills To Be A Digital Project Manager

Digital Project Manager Infographic | DIGITAL PROJECT MANAGER TOP 10 SKILLS REQUIRED
Become a Successful Digital Project Manager / Digital PM

Would you like to become efficient Digital Project Manager? Want to learn how to draw inspiration and come up with great ideas?

Premium IT Solutions share top 10 skills required to become more creative Digital Project Manager in the infographic below.

How to Become a Successful Digital Marketing Project Manager?

The nature of front office projects compare to traditional IT projects is one that generally involves a more co-operative project. Not only do you need developers and testers but you might need artist's, user experience and web analysts or more. As a result THE key skill of a digital PM is the ability to be a strong scrum master who knows how to be a gatekeeper not just a facilitator.

Here are top 10 tips and must-have skills required to become Digital Project Manager that will make your team love and respect you in the infographic below

Periscope vs Meerkat: Attract a Global Audience With Live Streaming Apps
Digital Project Manager Infographic

10 skills to be a Digital Project Manager

  1. Follow a project management methodology.
  2. Understand SEO / Search Engine Optimization
  3. Communication with technical staff & upper or senior management
  4. Ability to create or provide direction on building digital strategy
  5. Understanding the Power of Successful Email Marketing Relationships
  6. Managing staff and the costs to provide digital outcomes
  7. Understand social media networking and the various options available
  8. Continual business justification of the digital project
  9. Have an understanding of Google Analytics, as data analytics needs to be interpreted and communicated. At the right level of your audience.
  10. Understand the goal of the client, which is to achieve with the digital web project
Being a digital project manager, is fulfilling the roles which allow you to aid in creating a internet marketing direction for an organisation. Always remember, a fit for purpose approach to digital project management is important as we've seen over the years many organisations create digital solutions which were too big or expensive or take too long to implement.

Digital Project Manager Roles & Responsibilities

The Digital Project Manager is responsible for managing client online digital marketing needs and expectations. You'll work with a team of social media experts and designers to on-board new clients, and effectively and efficiently plan and prioritize all deliverable's and resources. You will educate clients on best practices, and consistently manage client expectations, ensure delivery of the highest quality service, and solicit and act on client feedback.

Client Marketing:

  • Analysis of account objectives
  • Client planning, client kick-off meetings
  • Digital marketing recommendations
  • Oversight of campaign execution
  • Short and long writing
  • Manage client relationships for profitability
  • Coordinate work of team members.

Client Relationship:

  • Evaluate results of engagements via recurring reports and analysis
  • Present recommendations
  • Writes case studies
  • Define scope of work for additional projects
  • Deliver compelling presentations

Other:

  • Develops a forward-looking perspective on the client’s industry and digital marketing spaces and can advise others.
  • Is a contributor to the social media space, and has relationships with other influencers.
  • Creates opportunities for personal and team’s professional growth and skill building.
  • Complete flash reports, monthly billing and expense reports on time.
  • Review of other reports.
  • Attend team meetings and may lead a portion.

Must have the ability to:

  • Monitor day-to-day activities of the project team and ensure work is progressing as planned
  • Manage schedules, budgets, and overall project organization to ensure requirements and project deliverables dates are clearly communicated, understood and executed upon
  • Work across several projects at once
  • Actively monitor project risks and scope to foresee and identify potential problems and proactively identify solutions to address them
  • Identify needs that clients may not recognize and ensure approaches and solutions are linked to objectives and future needs
  • Manage client expectations, ensure delivery of the highest quality service, and solicit and act on client feedback
  • Communicate and document project status and strategic recommendations to clients, team members and senior management on a regular basis; escalate issues accordingly
  • Proactively identify opportunities and deliver improvement
  • Proactively resolve client issues with outstanding communication


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Next Generation SEO Tips | Advanced SEO Techniques 2016

Next Generation SEO Tips Mumbai, India
Optimize your website for the next generation of SEO

Next Generation SEO Tips

Guest Post on SEO - Search Engine Optimization Guest Post


Search engine optimization (SEO) is becoming more and more important as millions of people use Google to perform search queries every week. Therefore, using the next generation SEO tips below will increase your incoming traffic and conversion rates.


From the author: Checkout Dragon Medical Practice Speech Recognition Software by Total Voice Technologies. Using Dragon Medical Practice Edition 2 ensures clinicians document care more completely and 'in their own words'

Infographics

Infographic pictures have become a standard means of communicating information on the Internet. Infographics are colorful, insightful and even fun. They contain hard facts, high-quality information and eye-catching pictures. Because most people are visual, consider using infographics as the header of in-depth, content-rich articles. Keep in mind that infographics are very sharable and commonly shared through social media platforms. 

Mobile Updates

Most companies know that more and more user access the Internet through the smart phone. Google famously penalizes websites that are not mobile-friendly. However, Google is taking this to the next level by penalizing sites that use pop-up ads to ask mobile users if they want to install an app. These annoying app install ads are universally loathed by mobile phone users. To be sure, shrewd marketing experts will continue to create invasive and aggressive mobile ads. However, companies need to monitor industry trends in order to provide the most user-friendly experience. 

Improved Landing Pages

The goal of marketing, advertising and SEO techniques is to attract visitors to the target website. However, if the landing page isn’t properly designed, then the sales funnel has a problem. Therefore, the most effective landing pages will successfully initiate contact and potential conversions. The goal could be anything from selling a service to capturing an email address. However, the call to action must be clear and concise. Therefore, re-design your landing page to include persuasive facts, attractive infographics and easy to read highlights in bullet point form.

Big Data

Major corporations are now relying on big data to revolutionize every aspect of their business through data analytics. Similarly, website owners should also analyze their users’ data in order to understand what matters to them and why. Luckily, there are helpful online services that will help the website owner understand current online trends. For example, Quora allows the user to type in any keyword in order to see what popular topics people are talking about. As a result, website owners can create the most engaging content that is currently meaningful to online users.

Site Framework Audit

Every online company not only needs to audit their financial books, but also their site framework. This is because a thorough examination of the site’s performance will allow you to correct problems and create new goals. The good news is that there are resources available for website owners to analyze their site. For example, QuickSprout is a popular site performance service that will provide a website analysis of load time, page size and request. It also provides an overall SEO score and speed score. Users can also review their social media status and how their site compares to others. Best of all, the site provides warnings that suggest how to make important improvements, such as revising a heading tag size or length.

Competition Audit

Analyzing competitor websites is an excellent way to find out the most popular live keywords in order to update your site’s content. Free sites, such as SEMrush, allow anyone to enter a website and view detailed information on backlinks, display advertising and organic and searches. It will display the top organic keywords and correlating position distribution.

Overall, every website should stay on the cutting edge of SEO trends and tools. Infographics, mobile friendly updates and improved landing pages will improve SEO results. Additionally, big data and audits are a great way to improve your SEO effectiveness.

Next Generation SEO Tips | Advanced SEO Techniques 2016

Guest Author - Guest Blogger - SEO - SEO Tips - SEO Techniques


Jessica Kane is a professional blogger who writes about technology and other gadgets and gizmos aplenty. She currently writes for Total Voice Tech, her go to for all professional Dragon products.



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SEO King: Need SEO Freelancer Mumbai? Hire SEO Experts/Consultant

Hire SEO Freelancer Mumbai | SEO Consultant and Experts in India
Affordable SEO Mumbai, India - Freelance Search Engine Optimisation
If you are looking for an affordable online digital marketing / SEO Consultant in Mumbai who can not just rank you well in all the major search engines but also maintain your website stay there, then you have found one. I am a Freelance SEO Consultant Mumbai, India. I'm a digital marketer by profession with over 5+ years of experience and SEO being by core expertise. Have prior 3 years of experience into sales and marketing. I have been working as a Search Engine Optimization (SEO) Consultant for more than 2 years now , both for small and large scale firms. I will demystify the secrets of getting your website seen and talked about. You have something important and worthwhile to say to your potential customers and I am in a position to make sure that your voice is heard.

Nicknamed as the "SEO King" by my clients, I have stepped up the ladder quickly in the Digital Marketing Avenue. Keeping abreast with latest updates by Google and other SEO Communities, I will make quick and crucial strategic changes that will boost the website ranking. Using complete White Hat technique, I will get the website Search Engine Optimized and ranked on Google Search soon.

I'm also a founder of Go Lead Digital - a leading Digital Marketing Agency Mumbai and Navi Mumbai, India |

Page Contents - Jump to topics

1. Top SEO Freelancer & Expert Mumbai
2. Best Freelance SEO Packages in Mumbai
    2.1 Initial Website Analysis
    2.2 Minimum Contract
    2.3 On Page SEO
    2.4 Off Page SEO
    2.5 Social Media Optimization (SMO)
    2.6 Fix SEO Problems / Issues
    2.7 Other SEO Activities
    2.8 Analytics & Reporting
3. What can I and my team do for you as an Freelance SEO Consultant in Mumbai?
4. Why choose SEO freelancer in Mumbai?
5. India's No 1 Freelance SEO, PPC & Ecommerce Consultant
    5.1 Perspective (Regional / Global)
    5.2 Targeted Traffic
    5.3 Increase Visibility
    5.4 High ROI (Return on Investment)
    5.5 Long term positioning
    5.6 Cost-effective
    5.7 Flexibility
    5.8 Measurable results
6. Frequently Asked Questions about SEO Packages in Mumbai
   6.1 What is Search Engine Optimization (SEO)?
   6.2 PPC vs SEO
   6.3 How do I get my site to the top of Google Search Engine?
   6.4 Content Is King!
   6.5 I Have a New Website
   6.6 I'm Already Ranking on Page 1 of Google
   6.7 What Links do You Build?
   6.8 What is the Refund Policy?
   6.9 Are there any Contracts to Sign?
  6.0 Is there a minimum Duration?

SEO Freelancer & Expert Mumbai 

For those of you who don't know what SEO means, it stands for Search Engine Optimization. SEO is the process of optimizing your website to rank as highly as possible in search engines for keywords that are related to the content on your website.

We are a team of internet marketing experts who work on all types of SEO Freelancer. We do freelance ‘SEO’ and website projects in Mumbai, India and around the world. Customer satisfaction is our prime motto. We are the pioneers in ‘SEO’ including internet marketing or website optimization is the blood of your online business and our team of experts will give you the best optimum solution and advice at competitive rates.
What is SEO and how it works?

SEO is short for Search Engine Optimization, and there is nothing really mystical about it. You might have heard a lot about SEO and how it works, but basically what it is is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google's index.

We at SEO Information Technology - SEO Freelancers in Mumbai also monitor your website at all time for the duration of contract, the optimization of your website in order to make or suggest changes according to new requirements and regulations which may arise from major search such Google Algorithm Updates. We provide detailed  analytic and traffic reports covering pageviews and visits by day of the week, time of the day, details on top most visited pages, entry and exit pages, referring domains and other customized reporting and analysis.

Freelance SEO Packages 6,500/- INR Only | SEO Packages & Prices

1. Initial Website Analysis : Pre Website Analysis Report, Pre Keyword Ranking Report

2. Minimum Contract : Minimum Contract - 6 Months, Keywords Optimization - 10* unlimited

3. On Page Optimization : Keywords Monitoring - 10, Web Pages Optimized, Title /Meta Tags Optimization, Anchor Text Optimization, Image Tag Optimization, Internal Linking, H1, H2 Optimization, Canonical Tag, Robots.txt Validation, W3C Validation, Micro data & Schema tag implementation

4. Off Page Optimization : Search Engine Submission, Local Business Listing - 30 per month, Citations (NAP), Directory Submission - 200, Social Bookmarking - 25, Classifieds Posting - 25, Article Writing & Submission - 2 per month, Blog Creation - 2 per month, Blog & Forum Posting - 30 per month

5. Social Media Optimization : Profile Creation, Social Sites Plugins to Your Site, Photo Albums and Video Uploads, Gathering Fans and Followers, Facebook Fan Page and Twitter Page Design, Groups Creation, Link Bookmarking

6. Fix SEO Problems / Issues : Duplicate Content Issue, Hidden Text issue, Broken Links Issue, Third Party Links Issue, Mirror Sites Issue, Header / Footer Links, 301 redirect, 404 Page Creation.

7. Other SEO Activities : Simple XML Sitemap Creation, HTML Sitemap Creation, Image, Video, ROR Sitemaps, Google Analytics & Search Console Setup, Online review monitoring.

8. Analytics and Reporting : Google Analytics (Stats), Monthly SEO Reports, Comparison Reports and Competitors Analysis* (On request)

The Above Freelance SEO Package Does Not Includes:

PPT Submission, Video Submission, Daily Social Media Updates - Facebook, Twitter, Google+ and LinkedIn, 

Google Adwords (PPC), Facebook Ads, Newsletters & Emailers, Lead capture and generation, Press release, Influencer Marketing, Infographics creation and submission.

If you need a custom package or have any other requirement mail us at seoinfotechrsa@gmail.com. Checkout our other Affordable SEO Packages.

Affordable SEO Packages Mumbai | Budget SEO Services Company Mumbai, India
Freelance SEO Specialist Mumbai | Freelance SEO & Online Marketing Consultant

What can I and my team do for you as an Freelance SEO Consultant in Mumbai?

  • Review and update website content.
  • Do Marketing review and keyword research.
  • Resolve all site related duplicate content and URL issues.
  • Monitor complete organic and ethical SEO.
  • Create an effective SEO campaign strategy for your website.
  • Fix all the website coding and create an on-page optimization plan.
  • Analyse your website and formulate a internet marketing plan to optimize and promote it.
  • Assist in website analysis, keyword analysis, competitor analysis , link building, Title Tag Optimization and Meta Tag Optimization.
  • Create high quality new content and promotion plan to generate quality links for your business website.
  • Structure your website navigation to make it easy for the search engine to crawl and customers not to get lost and find deep linking.
  • Create a blog and update it regularly and promote it among the social media platforms.
  • Develop , implement and monitor SEO strategies.
  • Provide an expert technical guidance on search and accessibility issues.
  • Monitor technical issues across site and address issues.
  • Research and analyse the SEO performance and identify SEO opportunities and strengths.
  • Accelerate your SEO Strategy forward at pace.
  • Implement innovative and industry leading SEO tactics.
SEO Freelance Mumbai | Affordable SEO Freelancer in Mumbai, India

Why us - Freelance SEO Consultant Mumbai?

SEO Information Technology provides professional SEO without the headache, we work in the background and will speak to you on a personal level when you need too.

In-depth Analytics : Utilizing powerful SEO software and processes, empirical data is collected and analyzed to guide improvements in functionality and user experience.

Content Audit Strategy and Engagement (CASE) : Optimizing compelling and relevant user experiences for target audience's which creates a sustainable model for lasting success.

Persona Modeling : We develop in-depth customer search profiles based on business insights and search data.

Competitive Landscape : We research market activity, trends, and competitive data to identify and capitalize on new business opportunities.

Content Strategy : Concepts are developed to meet the needs of identified user personas and are designed with the objective of site user engagement.

Obsessive Client Service : Clients comes first, last, and always. Lasting relationships with our clients resulting from high level communication, accountability, and respect.

We aim to provide the greatest value for every SEO campaign. We base all our campaigns on ROI. If you are looking for independent SEO consulting with a personal touch, don’t hesitate to contact us.

India's No 1 SEO Freelancer | Freelance SEO, PPC & Ecommerce Consultant

Choosing Search Engine Optimization or SEO for promoting your business on the internet, one need to knows the ultimate benefits of SEO campaign.

Perspective (Regional / Global)

Picking out your keywords or phrases to target your audience, search engine optimization or SEO ensures that you and your company are identified globally or regionally by those who require accurately what you offer. Search engine optimization has many benefits for any organization which wants to reach all potential customers local or global. You can reach the targeted potential customers of your own choice.

Targeted Traffic

Search Engine Optimization or SEO campaign can increase the number of visitors for your website for the targeted keywords or key phrase. Switching those visitors into potential customers is one of the arts of SEO. Search engine optimization is the only online marketing campaign which can drive targeted traffic through your website. Essentially more targeted traffic equal more sales.

Increase Visibility

When a website has been SEO optimized, it will improve the visibility of your website in search engines. Which will generate increase number of people to lookout your website and it will give national and international recognition to your products and services.

High ROI (Return on Investment)

An effective Search Engine Optimization (SEO) campaign can bring a higher return on your investment than any other type of internet marketing for your company. This will in-turn maximize your volume of sales and increased profit overall.

Long term positioning

Once a website obtains position by way of a SEO campaign, it will stay there for long term as compared to PPC (Pay Per Click). SEO or Search Engine Optimization is a cheaper and long term solution than any other search engine marketing strategy.

Cost-effective

One of the great benefits of search engine optimization is that it is cost effective and requires the minimum amount of capital for the maximum visibility of your company website.

Flexibility

It is possible to achieve an audience of your own choice through an effective SEO campaign. It can help you get traffic according to the organizational strategy to fulfill the requires and requirements of your choice.

Measurable results

With a exclusive quality of SEO campaigns that you can quantify the results of SEO by positioning reviews of search engines, website visitor conversion and the other factors of this nature. 

Frequently Asked Questions - Freelance SEO Mumbai

What is Search Engine Optimization (SEO)?

Search Engine Optimization or SEO is a process whereby various website ‘optimization’ methods are applied to your website as well as other websites, in order to improve your website’s visibility or ‘ranking’ in the ‘organic’ or ‘natural’ listings of search engines.

If executed correctly these SEO techniques will eventually improve your website visibility above other websites in the listings of Search Engines such as Google and Bing. You don’t pay for these organic listings like you do for Search Engine Marketing activities such as Google Adwords (pay-per-click), so it’s really important that you take advantage of these available SEO methods (On Page SEO and Off Page SEO) as they will improve the chances of your site being found and visited - and of course, that means more enquiries and more online business!

PPC vs SEO

Pay Per Click advertising (PPC) such as Google Adwords service, is another good form of internet advertising. If your budget allows, you should certainly consider it. The main benefit with 'Organic SEO' is that a far higher percentage of people will click the organic listings before they look at Adwords listings.

The best internet marketing solution is to do both, which SEO Information Technology - SEO Freelancer Mumbai do for our own website. Bear in mind though that Investing in good organic SEO is far more cost effective.

How do I get my site to the top of Google Search Engine?

There is no way to guarantee a first page ranking. There is no “instant solution” to getting your company website to the top of Google. SEO is hard work; a lot of effort dedicated into creating content, finding link building opportunities and obtaining a gradual and natural ranking increase over time.

Content Is King!

Writing great content for your website using good keywords that are relevant to your particular business, is one of the most important aspects of improving your site’s SEO. Regularly changing the content of your various pages will also help your search engine traffic grow...

I Have a New Website

If you have a brand new website which is not ranking, you must sign up to the Basic or Advanced SEO package until your website is indexed and ranking. This will likely take 3 months but will be well worth the investment.

I'm Already on Page 1 of Google

If you are already on first page, We will work for you to reach top 3 positions. If however, you are ranking in the top 3 positions in the SERP's we'll need to analyze your website and find for more industry niche and traffic keywords along with different SEO tactics to generate online leads.

What Links do You Build?

I build links only from websites with a high Domain Authority, preferably with Page Authority, consistent social interaction, steady web traffic score and ranked in the Alexa 100. For quantity, I aim for around one or two per week as I prefer quality.

What is the Refund Policy?

I'm happy to refund any month in action, any previous months work which has already taken place cannot be refunded and you agree to these terms when starting with us.

Are there any Contracts to Sign?

Basic and Advanced packages do not require any form on contract but the terms and conditions must be accepted. This in place to protect me and you.

Is there a minimum Duration?

For Basic and Advanced, there is no minimum term of work, you are free to come and go as you please although I suggest a trial of 3 months and 6months for steady results.

Freelance SEO Consultant based in Mumbai, India. I work with businesses of all sizes helping them increase both traffic and conversions at affordable price.

 › › Hire SEO Freelancer Mumbai | SEO Consultant and Experts

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The 5 Most Common SEO Service Provider Myths Debunked

The 5 Most Common SEO Company's Myths Debunked
The 5 Most Common SEO Company Myths Debunked
These days, SEO or Search Engine Optimization is assuming a lot of importance as a chief tool for driving a business' goals. An important aspect to meet your business goals is to understand where your competition is coming from. These are the ways in which an SEO service provider can help you stay at the forefront of your competition: Your SEO agency zeroes in on the right keywords for your business: The keywords your business needs are those identify your products or services best

Jump to topic of your interest:
  1. SEARCH ENGINE OPTIMIZATION
  2. 1)  The Best SEO Company can Guarantee top 10 Ranking
  3. 2)  Once the top Rank is Achieved it Lasts forever
  4. 3)  More the number of Inbound Links, Higher is the Page Rank and SERP Rankings
  5. 4)  More site traffic Means More Conversion Rate
  6. 5)  SEO Service Provider Can Guarantee Conversation Rate
  7. Conclusion
  8. About The Author

SEARCH ENGINE OPTIMIZATION

There are many myths related to Search Engine Optimization (SEO) and SEO service providers. Some of them are so common that many online digital marketers take them to be true and stick to the misconceptions. Return Of Investment (ROI) being the prime matter of consideration, most of the webmasters ignore the SEO myths and look for the best SEO company which can help them generate more revenue out of their online business. Here are some of the common myths about the SEO company

What common SEO myths could your business fall prey to? As Director of SEO at ReachLocal, it’s my job to stay up to speed on changes to search engine algorithms, search trends, and the latest SEO best practices. But although there is a ton of great advice out there on what search engines are up to and how to get SEO right, I’m often amazed at some of the bad advice and outdated SEO tactics that I still see being shared today. Here are the top five most common SEO myths debunked, and what you should be doing instead.
Debunking Five Common SEO Myths and Misconceptions

1. The Best SEO Company can Guarantee top 10 Ranking

There are many SEO companies that promise top 10 rankings for their clients and persuade them to hire their services. Some of the online marketers are also in the misconception that hiring one of the best SEO companies can make their way to top rankings on the search engine result pages. But the truth is the rankings are the rewards by the search engines given to a website considering their quality content and usability for the users. Hence, while making your decision about selecting an SEO service provider make sure that you go by the past performance record of the digital agency not by the promises.

2. Once the top Rank is Achieved it Lasts forever

It is still a popular misconception among the webmasters that once a wesite achieves top rankings on the search engine result pages it will last forever. Unfortunately for them, SEO is an ongoing process and you have to continue the optimization process of your website as long as you want to continue and achieve success in your online business. The SEO service providers discover and implement latest SEO techniques so as to retain the positions on the SERPs.

3. More the number of Inbound Links, Higher is the Page Rank and SERP Rankings

The secrets of quality inbound links are still unknown to many SEO companies. Some SEO service providers go on building links without considering the quality of the links pointing to their clients website or domain; where as the major search engines give priority to quality, not quantity. If you are planning to hiring an SEO company please ensure that they give importance to generating links from reputed, relevant and quality sites. Avoiding any spammy link building technique which is equally important if you want to avoid any penalty by the search engines.

4. More site traffic Means More Conversion Rate

Many webmaster foster the misconception that more number of site traffic can result in higher conversion rate. This is not always true. If your SEO Company promises you to generate more traffic, make sure that they are talking about your industry niche traffic. Achieving high rankings in search engines and generating more traffic are two different aspects. You may get high ranks on SERPs and get more online visitors to your company website, but it is difficult to say that it can increase your website conversion rate.

5. SEO Service Provider Can Guarantee Conversation Rate

No SEO agency can guarantee an increased conversion rate on a particular website for which they are optimizing as it is basically dependent on the webmasters (clients) and the quality of services they are providing. Of course, if you choose the best SEO company, they can ensure you getting most target traffic by reaching out to the niche audience.

Conclusion

Once you are aware of the truth about the SEO companies, you can take informed decision while selecting an best SEO service provider for your company's website.

About The Author

Roshan Samuel Ambler (Follow on Twitter) is an expert in Search engine optimisation (SEO), SMO and PPC. For further information about SEO and all types of pricing plans for online digital marketing please, visit website @ C COM Digital | Lead Digital Marketing Agency


The 5 Most Common SEO Service Provider Myths Debunked


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