Importance Of Keyword Density and Search Engine Optimization - SEO Services Mumbai, INDIA

Keyword density and Search Engine Optimization

SEO Services, Mumbai INDIA

A good Search Engine Optimization (SEO) consultant would start with keyword research for your website as a first step towards optimizing your website for search engines. On selection of the right keywords for your website, the search engine optimization analysts would get engaged in keyword density management on your website pages. 

Keyword density is an indicator of the number of times the selected keyword appears in the web page. It is always expresses as a percentage of total word content on a website page. 

As an example, if you are optimizing a webpage for a keyword search engine optimization and you have a total of 500 words on your website HTML page. In these total 300 words, the keyword "Search Engine Optimization" (SEO) appears 25 times. 

The keyword density of that page can be arrived as simply by dividing the total number of keywords by total number of words on the web page. So in this case, the keyword density would be (25 divided by 500 = 0.05). Expressing this as a percentage, the keyword density for this particular web page would be 5% for "search engine optimization" as a keyword. 

What keyword density is ideal?

It is a very important question to which all search engine optimization experts have their own answer. As a thumb rule, do not stuff keywords in your web pages without relevance. As search engine algorithms get smarter, keyword overuse is easily found out and search engines do tend to penalize pages overdoing such activities. As an accepted standard, keyword density between 3% to 5% is ideal. 

Steps to check keyword density for your website landing page. 

1) Copy the content from your website landing page and paste it in your word processing software like Ms Word .

2) Determine the word count of the page. This will give you the total number of words on your page. 

3) Do a find for your keyword, in this case, "Search Engine Optimization" (SEO). Replace the word with the same text. This will ensure that you do not change the text in the page. 

4) On completion of the replace function, the will provide a count of the words you replaced. Which gives the total number of times you have used the keyword in that page.

Using the total number of word count for the page and the total number of keywords you can now calculate the keyword density for the keyword "search engine optimization".

There are a few free tools available to determine webpage keyword density as well. A good search engine optimization company would do a keyword density exercise for each and every website page.

Tags: Correct Keywords, Keyword Density, geo-location keywords, Keyword Research Tools, Keywords Tools, Importance Of Keyword Density, SEO Services Mumbai, Hire SEO Expert, 

Search Engine Method and Strategy in last 1 Decade for Indexing of WebPages

In short the on page optimization  and off page optimization  techniques and strategy is the ultimately improve the result of websites in search engine and meet the goal of the organization.

Search Engine Optimization term came into effect in the last decade due to reach of internet to millions of people and availability of smart devices in affordable prices. Search Engine Optimization (SEO) is itself interpret its meaning i.e. to improve or optimize according to the search engines like Google, Yahoo and Bing all over the World. SEO is totally depend on the keyword (i.e. we call organic search) search by user (people) in the search engine. People(users) put the words in the search box according to their requirement and search engine provide the required information(result) from the database, The result (website) that include the word related to search (i.e. we often call in internet marketing as keywords) is came into list one by one in search engine .The Websites are increasing on world wide web in huge quantity, therefore it is required for search engine to improve their method to index such large numbers of websites. And it is very difficult to put every website link onto first page of search engine and their appearing order. Therefore to provide correct information in arranged ways, Major Search Engines like Google fix some criteria on which the website are appear in search engine as following:

(A) On Page Optimization:        

It include website content and structure, which includes the following factors :

1. Content Quality: The content is present on every webpage of different website web pages, But search engine give preference to those content which is well defined and easy to understand to the user.
2. Content Quantity: Quantity not always matter, but good content does having sufficient information indirectly have good quantity.
3. Keywords: Keywords are the major tool to index the webpage on first page in search engine, Many of the SEO Company emphasize on keywords to improve the rank of website.
4. Sitemap: There are so many WebPages which is difficult to analyze one by one. Therefore for better way is to show all information on single page so that the search engine get the required information.
5. Google Webmaster Tools (GWT): The submission of websites in different directories is difficult. Therefore to ease this process Google webmaster tools help to index in major search engine Google.

(B) Off Page Optimization:

The off page is to work for website but not on it, but on another website from which we get the links(i.e often called Back links), The following factors are:

1. Article Writing: In Search Engine Optimization (SEO) we wrote on particular product and putting the write keywords with easily readable content for user and submit it to Article Websites.
2. Press Release: When a company launching new product Find Article, Its details is put in information and submitted to press release websites. 
3. Forum Posting: In this we share and gain information on products. 4. Content Scaling: Submitting the documents in PDFor other formats to websites like Slideshare.

Tags: Web indexing, Search engine indexing, How Google Search Works, Crawling & Indexing, Indexing Web Sites on the Internet