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SEO King: Need SEO Freelancer Mumbai? Hire SEO Experts/Consultant

Hire SEO Freelancer Mumbai | SEO Consultant and Experts in India
Affordable SEO Mumbai, India - Freelance Search Engine Optimisation
If you are looking for an affordable online digital marketing / SEO Consultant in Mumbai who can not just rank you well in all the major search engines but also maintain your website stay there, then you have found one. I am a Freelance SEO Consultant Mumbai, India. I'm a digital marketer by profession with over 5+ years of experience and SEO being by core expertise. Have prior 3 years of experience into sales and marketing. I have been working as a Search Engine Optimization (SEO) Consultant for more than 2 years now , both for small and large scale firms. I will demystify the secrets of getting your website seen and talked about. You have something important and worthwhile to say to your potential customers and I am in a position to make sure that your voice is heard.

Nicknamed as the "SEO King" by my clients, I have stepped up the ladder quickly in the Digital Marketing Avenue. Keeping abreast with latest updates by Google and other SEO Communities, I will make quick and crucial strategic changes that will boost the website ranking. Using complete White Hat technique, I will get the website Search Engine Optimized and ranked on Google Search soon.

I'm also a founder of Go Lead Digital - a leading Digital Marketing Agency Mumbai and Navi Mumbai, India |

Page Contents - Jump to topics

1. Top SEO Freelancer & Expert Mumbai
2. Best Freelance SEO Packages in Mumbai
    2.1 Initial Website Analysis
    2.2 Minimum Contract
    2.3 On Page SEO
    2.4 Off Page SEO
    2.5 Social Media Optimization (SMO)
    2.6 Fix SEO Problems / Issues
    2.7 Other SEO Activities
    2.8 Analytics & Reporting
3. What can I and my team do for you as an Freelance SEO Consultant in Mumbai?
4. Why choose SEO freelancer in Mumbai?
5. India's No 1 Freelance SEO, PPC & Ecommerce Consultant
    5.1 Perspective (Regional / Global)
    5.2 Targeted Traffic
    5.3 Increase Visibility
    5.4 High ROI (Return on Investment)
    5.5 Long term positioning
    5.6 Cost-effective
    5.7 Flexibility
    5.8 Measurable results
6. Frequently Asked Questions about SEO Packages in Mumbai
   6.1 What is Search Engine Optimization (SEO)?
   6.2 PPC vs SEO
   6.3 How do I get my site to the top of Google Search Engine?
   6.4 Content Is King!
   6.5 I Have a New Website
   6.6 I'm Already Ranking on Page 1 of Google
   6.7 What Links do You Build?
   6.8 What is the Refund Policy?
   6.9 Are there any Contracts to Sign?
  6.0 Is there a minimum Duration?

SEO Freelancer & Expert Mumbai 

For those of you who don't know what SEO means, it stands for Search Engine Optimization. SEO is the process of optimizing your website to rank as highly as possible in search engines for keywords that are related to the content on your website.

We are a team of internet marketing experts who work on all types of SEO Freelancer. We do freelance ‘SEO’ and website projects in Mumbai, India and around the world. Customer satisfaction is our prime motto. We are the pioneers in ‘SEO’ including internet marketing or website optimization is the blood of your online business and our team of experts will give you the best optimum solution and advice at competitive rates.
What is SEO and how it works?

SEO is short for Search Engine Optimization, and there is nothing really mystical about it. You might have heard a lot about SEO and how it works, but basically what it is is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google's index.

We at SEO Information Technology - SEO Freelancers in Mumbai also monitor your website at all time for the duration of contract, the optimization of your website in order to make or suggest changes according to new requirements and regulations which may arise from major search such Google Algorithm Updates. We provide detailed  analytic and traffic reports covering pageviews and visits by day of the week, time of the day, details on top most visited pages, entry and exit pages, referring domains and other customized reporting and analysis.

Freelance SEO Packages 6,500/- INR Only | SEO Packages & Prices

1. Initial Website Analysis : Pre Website Analysis Report, Pre Keyword Ranking Report

2. Minimum Contract : Minimum Contract - 6 Months, Keywords Optimization - 10* unlimited

3. On Page Optimization : Keywords Monitoring - 10, Web Pages Optimized, Title /Meta Tags Optimization, Anchor Text Optimization, Image Tag Optimization, Internal Linking, H1, H2 Optimization, Canonical Tag, Robots.txt Validation, W3C Validation, Micro data & Schema tag implementation

4. Off Page Optimization : Search Engine Submission, Local Business Listing - 30 per month, Citations (NAP), Directory Submission - 200, Social Bookmarking - 25, Classifieds Posting - 25, Article Writing & Submission - 2 per month, Blog Creation - 2 per month, Blog & Forum Posting - 30 per month

5. Social Media Optimization : Profile Creation, Social Sites Plugins to Your Site, Photo Albums and Video Uploads, Gathering Fans and Followers, Facebook Fan Page and Twitter Page Design, Groups Creation, Link Bookmarking

6. Fix SEO Problems / Issues : Duplicate Content Issue, Hidden Text issue, Broken Links Issue, Third Party Links Issue, Mirror Sites Issue, Header / Footer Links, 301 redirect, 404 Page Creation.

7. Other SEO Activities : Simple XML Sitemap Creation, HTML Sitemap Creation, Image, Video, ROR Sitemaps, Google Analytics & Search Console Setup, Online review monitoring.

8. Analytics and Reporting : Google Analytics (Stats), Monthly SEO Reports, Comparison Reports and Competitors Analysis* (On request)

The Above Freelance SEO Package Does Not Includes:

PPT Submission, Video Submission, Daily Social Media Updates - Facebook, Twitter, Google+ and LinkedIn, 

Google Adwords (PPC), Facebook Ads, Newsletters & Emailers, Lead capture and generation, Press release, Influencer Marketing, Infographics creation and submission.

If you need a custom package or have any other requirement mail us at seoinfotechrsa@gmail.com. Checkout our other Affordable SEO Packages.

Affordable SEO Packages Mumbai | Budget SEO Services Company Mumbai, India
Freelance SEO Specialist Mumbai | Freelance SEO & Online Marketing Consultant

What can I and my team do for you as an Freelance SEO Consultant in Mumbai?

  • Review and update website content.
  • Do Marketing review and keyword research.
  • Resolve all site related duplicate content and URL issues.
  • Monitor complete organic and ethical SEO.
  • Create an effective SEO campaign strategy for your website.
  • Fix all the website coding and create an on-page optimization plan.
  • Analyse your website and formulate a internet marketing plan to optimize and promote it.
  • Assist in website analysis, keyword analysis, competitor analysis , link building, Title Tag Optimization and Meta Tag Optimization.
  • Create high quality new content and promotion plan to generate quality links for your business website.
  • Structure your website navigation to make it easy for the search engine to crawl and customers not to get lost and find deep linking.
  • Create a blog and update it regularly and promote it among the social media platforms.
  • Develop , implement and monitor SEO strategies.
  • Provide an expert technical guidance on search and accessibility issues.
  • Monitor technical issues across site and address issues.
  • Research and analyse the SEO performance and identify SEO opportunities and strengths.
  • Accelerate your SEO Strategy forward at pace.
  • Implement innovative and industry leading SEO tactics.
SEO Freelance Mumbai | Affordable SEO Freelancer in Mumbai, India

Why us - Freelance SEO Consultant Mumbai?

SEO Information Technology provides professional SEO without the headache, we work in the background and will speak to you on a personal level when you need too.

In-depth Analytics : Utilizing powerful SEO software and processes, empirical data is collected and analyzed to guide improvements in functionality and user experience.

Content Audit Strategy and Engagement (CASE) : Optimizing compelling and relevant user experiences for target audience's which creates a sustainable model for lasting success.

Persona Modeling : We develop in-depth customer search profiles based on business insights and search data.

Competitive Landscape : We research market activity, trends, and competitive data to identify and capitalize on new business opportunities.

Content Strategy : Concepts are developed to meet the needs of identified user personas and are designed with the objective of site user engagement.

Obsessive Client Service : Clients comes first, last, and always. Lasting relationships with our clients resulting from high level communication, accountability, and respect.

We aim to provide the greatest value for every SEO campaign. We base all our campaigns on ROI. If you are looking for independent SEO consulting with a personal touch, don’t hesitate to contact us.

India's No 1 SEO Freelancer | Freelance SEO, PPC & Ecommerce Consultant

Choosing Search Engine Optimization or SEO for promoting your business on the internet, one need to knows the ultimate benefits of SEO campaign.

Perspective (Regional / Global)

Picking out your keywords or phrases to target your audience, search engine optimization or SEO ensures that you and your company are identified globally or regionally by those who require accurately what you offer. Search engine optimization has many benefits for any organization which wants to reach all potential customers local or global. You can reach the targeted potential customers of your own choice.

Targeted Traffic

Search Engine Optimization or SEO campaign can increase the number of visitors for your website for the targeted keywords or key phrase. Switching those visitors into potential customers is one of the arts of SEO. Search engine optimization is the only online marketing campaign which can drive targeted traffic through your website. Essentially more targeted traffic equal more sales.

Increase Visibility

When a website has been SEO optimized, it will improve the visibility of your website in search engines. Which will generate increase number of people to lookout your website and it will give national and international recognition to your products and services.

High ROI (Return on Investment)

An effective Search Engine Optimization (SEO) campaign can bring a higher return on your investment than any other type of internet marketing for your company. This will in-turn maximize your volume of sales and increased profit overall.

Long term positioning

Once a website obtains position by way of a SEO campaign, it will stay there for long term as compared to PPC (Pay Per Click). SEO or Search Engine Optimization is a cheaper and long term solution than any other search engine marketing strategy.

Cost-effective

One of the great benefits of search engine optimization is that it is cost effective and requires the minimum amount of capital for the maximum visibility of your company website.

Flexibility

It is possible to achieve an audience of your own choice through an effective SEO campaign. It can help you get traffic according to the organizational strategy to fulfill the requires and requirements of your choice.

Measurable results

With a exclusive quality of SEO campaigns that you can quantify the results of SEO by positioning reviews of search engines, website visitor conversion and the other factors of this nature. 

Frequently Asked Questions - Freelance SEO Mumbai

What is Search Engine Optimization (SEO)?

Search Engine Optimization or SEO is a process whereby various website ‘optimization’ methods are applied to your website as well as other websites, in order to improve your website’s visibility or ‘ranking’ in the ‘organic’ or ‘natural’ listings of search engines.

If executed correctly these SEO techniques will eventually improve your website visibility above other websites in the listings of Search Engines such as Google and Bing. You don’t pay for these organic listings like you do for Search Engine Marketing activities such as Google Adwords (pay-per-click), so it’s really important that you take advantage of these available SEO methods (On Page SEO and Off Page SEO) as they will improve the chances of your site being found and visited - and of course, that means more enquiries and more online business!

PPC vs SEO

Pay Per Click advertising (PPC) such as Google Adwords service, is another good form of internet advertising. If your budget allows, you should certainly consider it. The main benefit with 'Organic SEO' is that a far higher percentage of people will click the organic listings before they look at Adwords listings.

The best internet marketing solution is to do both, which SEO Information Technology - SEO Freelancer Mumbai do for our own website. Bear in mind though that Investing in good organic SEO is far more cost effective.

How do I get my site to the top of Google Search Engine?

There is no way to guarantee a first page ranking. There is no “instant solution” to getting your company website to the top of Google. SEO is hard work; a lot of effort dedicated into creating content, finding link building opportunities and obtaining a gradual and natural ranking increase over time.

Content Is King!

Writing great content for your website using good keywords that are relevant to your particular business, is one of the most important aspects of improving your site’s SEO. Regularly changing the content of your various pages will also help your search engine traffic grow...

I Have a New Website

If you have a brand new website which is not ranking, you must sign up to the Basic or Advanced SEO package until your website is indexed and ranking. This will likely take 3 months but will be well worth the investment.

I'm Already on Page 1 of Google

If you are already on first page, We will work for you to reach top 3 positions. If however, you are ranking in the top 3 positions in the SERP's we'll need to analyze your website and find for more industry niche and traffic keywords along with different SEO tactics to generate online leads.

What Links do You Build?

I build links only from websites with a high Domain Authority, preferably with Page Authority, consistent social interaction, steady web traffic score and ranked in the Alexa 100. For quantity, I aim for around one or two per week as I prefer quality.

What is the Refund Policy?

I'm happy to refund any month in action, any previous months work which has already taken place cannot be refunded and you agree to these terms when starting with us.

Are there any Contracts to Sign?

Basic and Advanced packages do not require any form on contract but the terms and conditions must be accepted. This in place to protect me and you.

Is there a minimum Duration?

For Basic and Advanced, there is no minimum term of work, you are free to come and go as you please although I suggest a trial of 3 months and 6months for steady results.

Freelance SEO Consultant based in Mumbai, India. I work with businesses of all sizes helping them increase both traffic and conversions at affordable price.

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The 5 Most Common SEO Service Provider Myths Debunked

The 5 Most Common SEO Company's Myths Debunked
The 5 Most Common SEO Company Myths Debunked
These days, SEO or Search Engine Optimization is assuming a lot of importance as a chief tool for driving a business' goals. An important aspect to meet your business goals is to understand where your competition is coming from. These are the ways in which an SEO service provider can help you stay at the forefront of your competition: Your SEO agency zeroes in on the right keywords for your business: The keywords your business needs are those identify your products or services best

Jump to topic of your interest:
  1. SEARCH ENGINE OPTIMIZATION
  2. 1)  The Best SEO Company can Guarantee top 10 Ranking
  3. 2)  Once the top Rank is Achieved it Lasts forever
  4. 3)  More the number of Inbound Links, Higher is the Page Rank and SERP Rankings
  5. 4)  More site traffic Means More Conversion Rate
  6. 5)  SEO Service Provider Can Guarantee Conversation Rate
  7. Conclusion
  8. About The Author

SEARCH ENGINE OPTIMIZATION

There are many myths related to Search Engine Optimization (SEO) and SEO service providers. Some of them are so common that many online digital marketers take them to be true and stick to the misconceptions. Return Of Investment (ROI) being the prime matter of consideration, most of the webmasters ignore the SEO myths and look for the best SEO company which can help them generate more revenue out of their online business. Here are some of the common myths about the SEO company

What common SEO myths could your business fall prey to? As Director of SEO at ReachLocal, it’s my job to stay up to speed on changes to search engine algorithms, search trends, and the latest SEO best practices. But although there is a ton of great advice out there on what search engines are up to and how to get SEO right, I’m often amazed at some of the bad advice and outdated SEO tactics that I still see being shared today. Here are the top five most common SEO myths debunked, and what you should be doing instead.
Debunking Five Common SEO Myths and Misconceptions

1. The Best SEO Company can Guarantee top 10 Ranking

There are many SEO companies that promise top 10 rankings for their clients and persuade them to hire their services. Some of the online marketers are also in the misconception that hiring one of the best SEO companies can make their way to top rankings on the search engine result pages. But the truth is the rankings are the rewards by the search engines given to a website considering their quality content and usability for the users. Hence, while making your decision about selecting an SEO service provider make sure that you go by the past performance record of the digital agency not by the promises.

2. Once the top Rank is Achieved it Lasts forever

It is still a popular misconception among the webmasters that once a wesite achieves top rankings on the search engine result pages it will last forever. Unfortunately for them, SEO is an ongoing process and you have to continue the optimization process of your website as long as you want to continue and achieve success in your online business. The SEO service providers discover and implement latest SEO techniques so as to retain the positions on the SERPs.

3. More the number of Inbound Links, Higher is the Page Rank and SERP Rankings

The secrets of quality inbound links are still unknown to many SEO companies. Some SEO service providers go on building links without considering the quality of the links pointing to their clients website or domain; where as the major search engines give priority to quality, not quantity. If you are planning to hiring an SEO company please ensure that they give importance to generating links from reputed, relevant and quality sites. Avoiding any spammy link building technique which is equally important if you want to avoid any penalty by the search engines.

4. More site traffic Means More Conversion Rate

Many webmaster foster the misconception that more number of site traffic can result in higher conversion rate. This is not always true. If your SEO Company promises you to generate more traffic, make sure that they are talking about your industry niche traffic. Achieving high rankings in search engines and generating more traffic are two different aspects. You may get high ranks on SERPs and get more online visitors to your company website, but it is difficult to say that it can increase your website conversion rate.

5. SEO Service Provider Can Guarantee Conversation Rate

No SEO agency can guarantee an increased conversion rate on a particular website for which they are optimizing as it is basically dependent on the webmasters (clients) and the quality of services they are providing. Of course, if you choose the best SEO company, they can ensure you getting most target traffic by reaching out to the niche audience.

Conclusion

Once you are aware of the truth about the SEO companies, you can take informed decision while selecting an best SEO service provider for your company's website.

About The Author

Roshan Samuel Ambler (Follow on Twitter) is an expert in Search engine optimisation (SEO), SMO and PPC. For further information about SEO and all types of pricing plans for online digital marketing please, visit website @ C COM Digital | Lead Digital Marketing Agency


The 5 Most Common SEO Service Provider Myths Debunked


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SEO Fundamentals Training 2016 | Basics & Best Practices

SEO Fundamentals & Best Practices

SEO Basic Course & Best Off Page SEO Techniques Mumbai, India
SEO Basic Course & Best Off Page SEO Techniques
SEO Fundamentals Training | Guest Blog Post | Irtiza Ali - Mumbai India
Guest Blog Post

In this article i will tell you that if you want to influence your page rank on top of the Google and some other main search engines, and if you want actual ranking then you must need to pay full attention to both on-page and off-page SEO at the same time. Your website should always be already be optimised. But you must not forget that there are thousands key SEO off-page tactics that can also help you drive even greater traffic to your site.

SEO, which stands for Search Engine Optimisation, is the simple techniques by which websites get to the upper rank of the search engine results pages through seeking high page rank. There are lots of professional SEO firms that eagers trying to help new websites try to get top rankings, but their services are very expensive and there is no actual guarantee that they will work for your site. Learning some off-page SEO techniques can definitely help you to boost your site ranking without any emptying your bank account.

At first , you must be sure that your website is fully optimized for SEO using different keywords and unique copy on each page. If you have done this job, now you are ready for off-page SEO tactics. SEO can also be complicated for you and some time-consuming if you are not knowing that what are you doing, in this case, you can hire an SEO service providers. But if you have some capacity to learn and put in your time and effort, then here are some basic off-page SEO tricks in the SEO fundamentals training .


These tricks will definitely boost your page rank through off-page SEO and check seeing the results for yourself as of more targeted traffic to your site. Google has different criteria for giving page rank to websites, but the important one is how different backlinks you have for your site from other popular or well known websites. There are different basic ways to get backlinks and now we will discuss them here so you can start boosting your targeted traffic today.

Blog Comment Postings

Blogging is the latest and the first one important internet trend, by which thousands of blogs on popular trends. You must be sure to able for finding different related to the topic of your niche, for example, pets. Visit the top popular blogs each week, and whenever they write a new article, always comment on it. In different cases your name or your user profile will link to that url of your interest, or you can put your url in that message box as sample of your signature. Commenting on different blogs has the added benefits of helping you can create the impression that you are an seo expert. So avoid for two types of different comments or those that are like as ad. Join in that conversation and watch that what people come to your site to hear more about you.


Article Marketing in Article Directories

In this technique you can use your writing skills for creating additional articles for some article directories will great help you for building a long track list of back links uniquely , quickly and long terms. You will also be able to link your site to yourself, your used handy information will definitely be of great interest that they will also be linked to that article, or directly to your actual website. Many people see this writing as a core, but remember in your mind that in mostly cases these articles must have to be about 250 words long. The basic thing is the backlinks, which will drive a great traffic long after you must have the unique posted the article.

Popular Forums and Chatrooms

Registering for most visited forums and chatrooms linked to your website in some different way will also help you for establishing your link as an expert and create a growing list of backlinks. Google gives the most ranking to backlinks from most visited sites with huge of traffic so this will give your search engine page ranking a great deal. Find at least 10  best popular forums related to your niche site and make sure you must actually  participate at least every week with high-quality and unique content.


These are the 3 off-page and most popular SEO methods because these don't have to take much time, but can pay you for themselves for many years to come in  of Google and will definitely increase to your google page rank, and huge amount of traffic they will definitely drive to your site.

Irtiza Ali | Guest Author/Blogger | Expert in SEO - SMO- PPC | Mumbai, India
Guest Author/Blogger


Irtiza Ali (Follow on Twitter) is an expert in Search engine optimisation (SEO), SMO and PPC. For further information about these seo videos, all types of free courses and free training plz, visit our website @ http://www.stufplus.com.com



Learning Search Engine Optimization (SEO) Fundamentals Training, a free practical SEO training course to boost website traffic & improve keyword ranking.

SEO Fundamentals Training 2016 | Basics & SEO Best Practices

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8 Major Reasons Why You Need To Incorporate Content into Your Video Marketing Program

Effective Video Content Marketing Strategy

The 8 Essentials of Video Content Marketing Success For Business
8 Major Reasons Why You Need To Incorporate Content into Your Video Marketing Program Mumbai India
Guest Blog Post

Your content marketing strategy like all the others would also consist of, er, well content. And not necessary that your content always has to be a written one, it could also be in form of a business video. And in order to plan for a healthy content marketing strategy it does become necessary that you incorporate all the different types of content say for example in the form of blogs, infographics, whitepapers, social media and the last but not the least the videos.

Through all these different types of business videos the amount of content that your company would create is endless. You would have an infinite ways to reach and communicate with your marketing audience. Given below are some of the major reasons as to why you need to incorporate content in your video marketing program.

1. Identifying where the video would make sense for your brand: 

Product demonstrations, customer’s testimonial, the interview of experts, and case studies are one of the best ways of informing and entertaining your consumers through the video. 

2. Reusing them for the same purpose. 

And just because you have made the business video created related to your business for the web, that does not mean you could not be used again when ever required. Having the same business videos being used again and again would help your clients and customers get a clear idea on what your business is all about and how they could gain an advantage from it.

3. Teaching your clients and customers something through videos: 

Most of the organizations these days have a resource page included in their website. So do not just limit this tab to the whitepapers, infographics and eBooks. Have short videos created related to your business that would help your clients and customers learn something on a personal level by utilizing the video on this page

4. Know yourself and speak up: 

What you want to say or what is that you are planning to sell. How do you want your clients and customers to perceive your company? Having a clear message established and defining a brand identity would help your business video go much more effective.

5.Informational business videos: 

Yes explanatory business videos via blogs or say white papers are important, but at times it becomes easier to explain on how things actually turn out to work. Have your enterprise business video being utilized in a truly manner targeting your marketing audience how your products and services would turn out to prove better in their lives.

6. Creating video on the relevant topic of your business: 

Remember what is researched well in advance is generally the one that is considered to be the first point of contact. Then try and perform the video optimization so that your video content ranks successfully when compared to the others.

7. Demos and Product Announcements: 

Sales and the customer service team could easily incorporate business videos in their workflow. As a sales team you might be interested in generating more number of leads or grab the attention of your marketing audience towards your business video. Stream a demo and have your content being shared on social media.  Track down the frequency of your stream say for more example do you want to get more viewers by streaming weekly, bi – weekly, tailor and check what seems to work out the best for you and your team.

8. Talking to the experts of your organization: 

Try and talk to the experts related to your organization in order to understand how many business videos you could make in a year, how you could use them in order to convey the expertise. Reusing openers, closers and graphics would help you maximize the production budget so that you could create more video content.
To conclude by incorporating the right content into your video marketing program through the above mentioned tips, you would be increasing your engagement with your target audience driving effective marketing results. So what are the other reasons you would like to add to the above list in order to incorporate business videos in the content marketing strategy? Do leave your thoughts and comments below.

Claudia Metura | Guest Author/Blogger | Video Content Marketing Mumbai India
Guest Author/Blogger


Claudia Metura is an expert in the IT industry with over 12 years of experience. She has collaborated with various companies to work on Enterprise Video Platform.





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Periscope vs Meerkat: Attract a Global Audience With Live Streaming Apps

Meerkat & Periscope: Colonizing the Live Streaming Market

How To Use Meerkat & Periscope For Your Business
Are you using Periscope and/or Meerkat in your marketing? These two live-streaming apps burst onto the social media scene in early 2015. Many of their features are similar with a few differences that set them apart. Live streaming can be a fun way to make your marketing more personal and interactive.

Using live streaming is a great way to make big company announcements and share breaking news. Creating a Q&A session using one of these apps is an easy way to interact with your customers and receive live feedback. Another popular use of live streaming apps is to broadcast presentations to reach larger audiences.


Ghergich & Co. along with Salesforce Canada created a comprehensive graphic comparing Meerkat and Periscope you can check the entire post here

This colorful graphic takes a deeper look into who uses these two live streaming apps, how to apply them to your marketing and their differences


Periscope vs Meerkat: Attract a Global Audience With Live Streaming Apps
Using Meerkat & Periscope for Business! [Infographic]

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Social Live Streaming Apps: Meerkat & Periscope

There has been a lot of excitement since there launch this year around the mobile live-streaming apps Meerkat and Periscope  

Periscope has emerged as a favorite among marketers. But the competition is still tight, especially with Meerkat’s recent launch of Cameo along with Facebook integration, which promises of connecting brands and influencers in meaningful ways.

Meerkat and Periscope took the mobile first approach, which enables brands to deliver exclusive content to an increasingly mobile audience apart from their web competitors such as Ustream, Twitch, and Bambuser which have been serving the globe with live content feed for more than a decade.

Brands and marketers are already helping to develop use cases on both live streaming platforms. The stage certainly seems set for influencers and social media creatives to help brands tell compelling stories using live video.

Whether or not Meerkat and Periscope will dominate the mobile live streaming market is yet to be determined. 

All of this points to an arms race of sorts among mobile-first live streaming video providers. Influencers will be integral in exploring and establishing the best uses for each platform. As always, the cream will rise to the top and more users will flock to the network or networks that deliver the best experience.

Leveraging Live Streaming: Make Live Streaming Work for You

Attract a Global Audience With Live Video Streaming Apps means that even if the event you're promoting is being staged in New York for instance, it could still be viewed as it happens by someone perhaps on the other side of the world. This can only be a good thing since it gives you and your event the necessary exposure to do well.

Download & Install Social Live Streaming Apps

Periscope
Have you used Periscope and/or Meerkat yet? Let us know your thoughts and experience with the apps in the comments below.

Meerkat vs Periscope

Colonizing the Live Streaming Market


What is Meerkat?
Meerkat is live video-streaming app for iOS and Android.

What is Periscope?
Periscope is a live streaming app for iOS and Android. Twitter acquired in January, 2015.

Meerkat allow users to 
  • Share live videos
  • Engage with viewers
Periscope allow users to 
  • Discover streams to watch
  • Save streams to your camera roll
Meerkat users are called Meerkatters and broadcasting is called Meerkatting.

Periscope users are called Scopers and broadcasting is called Periscoping

Fact: On the same day Meerkat closed its $14 million in funding, Periscope launched.

Meerkat - Since it's launch on February 27, 2015, there have been more than:
  • 2,294,700 Posts
  • 2,000,000 Users
  • 10,810,521,800 Impressions
*As of August 19 2015

Periscope - Since it's launch on March 26, 2015, there have been more than:
  • 10,425,860 Posts
  • 10,000,000 Users
  • 102,570,603,860 Impressions
*As of August 19 2015

Meerkat blew up at SXSW:

  • Views of streams from Austin reached more than 25,000 per day.
  • Meerkat secured audience take-up in record time and a $14 million funding record.
Meerkat Monopoly: Tweets of Meerkat Links After the App's Launch

Meerkat Monopoly: Tweets of Meerkat Links After the App's Launch Mumbai India

How To Use Meerkat

  1. You must have a Twitter App  to use Meerkat.
  2. When you press "Stream" your live video stream shows up instantly in your followers Twitter feeds.
  3. You can see the Twitter profile pictures of people who watch a stream along with any likes or comments.
  4. These comments are tweets, but also live natively in the app.
  5. You can stream immediately, or schedule a time for later.
  6. You can save broadcasts to your Meerkat library and come back and watch them later.
  7. Tweets announcing meerkats use the hashtag #meerkat.
  8. Meerkat's simplicity - for both the streamer and the viewer - has made the app super popular.
  9. The app takes video vertically (while most other apps use a horizontal layout).

How To Use Periscope

  1. Periscope users sign in with Twitter.
  2. Periscope will import all your Twitter Information including profile picture and bio.
  3. Once you start a live broadcast, Periscope will instantly notify your followers so they can join , comment and "heart" in real time.
  4. Periscope allows users to broadcast live to followers.
  5. Periscope hearts are the way to app measures popularity.
  6. You can earn them on both live broadcasts and replays.
  7. You can customize the title, location, privacy, who comments, and whether or not broadcast the also posts to Twitter.
  8. Broadcasts can be saved to your Meerkat library. Periscope saves broadcasts for 24 hours.
  9. To end a broadcast, swipe down and click on "Stop Broadcasting".
  10. You can save your broadcasts to view later.
  11. Turn on autosave function in settings.
  12. Since Periscope is integrated with Twitter it gives users immediate access to their current Twitter following.
  13. This makes it easy to find friends and to increase engagement on your own broadcasts.

Meerkat vs. Periscope : The Metrics

The number of videos shared from Meerkat and Periscope on Twitter is relatively closer.

Number Of Meerkat and Periscope Videos Shared on Twitter Mumbai India

Yet less than half of Periscope broadcasts are tweeted out.

Engagement over the same 8-day period:

Meerkat
  • 59% of Meerkat's users shared only 1 video 
  • 41% shared 2 or more videos
Periscope
  • 57% of Periscope users shared multiple videos
  • Almost 6.5% of Periscope's users shared 10 or more videos.
Influence Of Users

According to real time tracking site Keyhole.co
  • Periscope has many more users with more than 10,000 Twitter followers.
  • Only 970 Meerkat users had more than 10,000 followers.
Between April 1 and April 8, 3,221 Periscope users had more than 10,000 followers

Percentage of Users Sharing from Meerkat, Periscope and Both

  1. Meerkat - 39%
  2. Periscope - 57%
  3. Both - 4%
Both apps received a ton of hype when they launched and they've seen continued engagement.

It's clear the general public and business want to tap into the world of live streaming

Differences Between Meerkat and Periscope

  • Meerkat lacks browsing capability for live streams
  • On Periscope users can pin their locations.
  • Meerkat is always public 
  • Periscope allows users to invite only specific users to their streams.
  • Meerkat cannot plug into Twitter's social graph anymore (it was blocked soon after Twitter purchased the rights to Periscope)

How To Use Meerkat & Periscope For Your Small Business

Break news about your company , products , services or future events with video.
  • Customer Support
    • Monitor and respond to multiple support requests in real time.
  • Flash Sales
    • Offer a special 24-hour price or other limited time offer.
  • Announcements
    • Share company news.
  • Q&A's
    • Consider running a daily, weekly, or monthly Q&A's to connect with customers itching for interaction.
  • Presentations
    • New product or not, share features of your products or services.
  • Crowdsourcing
    • Get immediate feedback on questions like, "What's your take on this product?"
  • Product Demonstration
    • New product hitting the market? Show your loyal and potential customers how it works and what's so great about it.
Grow your social authority, brand awareness and reach with Meerkat and Periscope's live stream video. Post real-time clips of company news, sales, and even customer support on this budding platform.


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Periscope vs Meerkat: Attract a Global Audience With Live Streaming Apps

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