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Showing posts with label Facebook Marketing Strategy. Show all posts
Showing posts with label Facebook Marketing Strategy. Show all posts

How To Convert Online Traffic to Actual Sales Using Facebook

Turn Your Facebook Fans Into Actual Sales

Convert Online Traffic to Actual Sales Using Facebook Marketing Tips
Convert Online Traffic to Actual Sales Using Facebook

Facebook Marketing Guest Post
Guest Post
Facebook Marketing Strategy: Facebook is one of the kings of the social media world. That being said, it may be an effective place to sell your product or promote your website, but one has to be equipped with ways on how to navigate through it. Here are some Facebook marketing tips to help you reach your customers by increasing your page likes and posting valuable content.

Know who you want to reach out to and find ways to reach them. Identify your target audience first. This is a pretty basic step for marketing on Facebook and you must have accomplished this upon doing your business proposal. However, reaching them through Facebook is another task altogether. Two of the most fundamental Facebook marketing tips are to create a page for your website or business and to get likes for your Facebook page.

To get those likes, reach out to those within your perimeter first. Invite your friends to like your page. Soon, your friends’ friends may be able to see the page. Also, don’t be afraid to promote your page in other pages which have similar content through comments. 

In your posts, remind them to keep constant interaction, such as suggesting them to like the post if they could relate to it, or to share it if they want to see more of the content. Use your profile photo or cover photo to remind them to spread the word. 

Offering promos, discounts or even contests can boost likes by requiring them to do so. You may also take advantage of this Facebook strategy by having them share the post, requiring them to invite a certain number of people to like your page, or by having them tag their friends in their entries. You may seek other places to find your target audience by joining other groups with similar content and interacting with people there.

Once you have them in your page, keep constant communication. Do your part by marketing on Facebook and posting regularly. It will not hurt to keep posts prepared within the day for timed intervals, as Facebook users are not likely to see all of them, but do not flood their news feeds, especially with content they could do without. This may even encourage them to un-like your page.

You should also keep in mind of other things you can moderate, such as profile pictures or cover photos. Change them from time to time and use them to engage Facebook users and potential likers. Another Facebook strategy is to respond to their comments on your posts. This is your chance to interact with them directly and address their concerns. 

Also, include polls or surveys from time to time to know what they are thinking and letting them know that their opinions matter. In posts which include photos, ask them questions and have them vote through liking or sharing. This will boost activity in your page and may have them take part in the sharing process. In your posts, don’t be afraid to tag people.

Perhaps they are not notified when you post something new, so this is a way to alert them. Lastly, provide your contact information where you can squeeze them. You may include these in your Bio and strategically place them in some of your posts, especially when you advertise a certain product.

Optimize your content. Make the best out of your posts. A good Facebook strategy is to have your posts prepared before you let them out into the Facebook world. When you write text posts, make it as short and juicy as possible. No one would want to brave through a long post upon scrolling. Make sure to use photos often, as this may catch the user’s eye when they browse through Facebook. 

With photos, use as little text as possible. Also, take advantage of posting videos from Youtube. This may serve as free advertising, and may even boost views on your Youtube page. Using different forms of media may catch the attention of different types of Facebook users.

When you promote your products or website on Facebook, list as much details as possible, but also make it relevant and interesting enough. Find out what’s trending in terms of posts (such as famous hashtags, memes and quotes) and relate them to your line of interest. 

Once in a while, include interesting content which are not directly related but are still relevant to your product, such as facts, trivia or links to other articles, such as trending news. Find ways to hear their stories and how you or your product can contribute to their lives. Reach out to them to discover what they want to see in your Facebook page. Also, have them involved in your activities. Make them feel that they are a part of it. 

Constantly update them when you have events, and find ways to invite them or have them participate, such as creating an event exclusive only for Facebook users and giving discounts. Let them know they are involved.
For successful marketing on Facebook, use other social media platforms to your advantage. Link your Facebook page to other sites and vice versa. Update your Facebook page when you have a new post on your website, so even your website can increase in views. Also use hashtags, as this may be a way for distant users to find your page.

Don’t be afraid to shell out a bit of expenses. Facebook has several features which you can pay for to increase users flocking to your page. You may use the ‘promote your page’ feature to advertise your page to those near you or depending on your target audience. Also, consider using sponsored stories or ‘boost post’ to promote individual posts. This will require additional payment but may be worth it in the long run.

Once you follow these Facebook marketing tips, you are sure to be guided on your way to selling online and engaging with your customers.You can now get your likes, reach out to other potential customers, post content which they enjoy, and boost your product sales. Advertising has never been this accessible and easy.


Tips for Facebook managers to convert followers into sales

Facebook Marketing Tips For Converting Online Sales Mumbai INDIA
Facebook Marketing Tips For Converting Online Sales

Do you consider Facebook a main traffic driver to your site? How do you engage with your fans to get the biggest return on investment?

Comment below and tell me one thing you want to better understand about Facebook marketing.

Guest Author/Blogger - Social Media Marketing
Guest Author/Blogger

Sheena Mathieson, understands the essence of making excellent content that suits the needs of every business especially when it comes online marketing. She can spice up your marketing campaign with the content she makes and then incorporate Buy Real Marketing services.


Searches related to Facebook Marketing Tips to Increase Sales

10 Tips On How To Create An Effective Facebook Page

10 Tips On How To Create An Effective Facebook Page

Learn how to create a Facebook Page that people want to like, read, engage with, and share.

Facebook Social Media Marketing Guest Blog Post
Guest Blog Post

Facebook Page Marketing Tips: When it comes to Facebook Management, the first thing that comes into your mind is Facebook Page. It is as important as your face; It creates the first impression, and all the story begins from here. In order to help you, here are some important marketing tips.

Facebook Page Marketing Tips Mumbai INDIA
Facebook Page Marketing Tips

Tip #1  Selecting the name

“What’s in a name” is just a proverb. Even though this step is very simple, it is a very important part to manage Facebook management. The name should be interesting and easy, so one should choose a name by which a customer knows him/her. It should be of less than 25 characters. Besides, keep in mind to include the location, divisions, business type, etc. Not only it sounds as a good practice, it is also a requirement for Facebook Marketing

Tip #2  Selecting the URL

To easily promote the Facebook Page, one needs a URL that is easy to put into emails and on flyers. Everyone needs a vanity URL which is easy and simple. Mostly, people do not focus much on this marketing tip and suffer a lot.


Tip #3  Designing the strategy

Don’t think that one needs to start a Facebook Page to make money start flowing. What comes next is a well-designed and well-discussed strategy. Discuss and sort out all the points like the tone, the goals, brand awareness, sales, subscriptions and the management of the page in the future. This is one extremely important point to manage Facebook management and needs for a concentration.

Tip #4  Updating the “About Section” and Optimizing the Search Engines

One of the simplest marketing tips to drive traffic to the website is to update the ‘About section’ under the ‘Cover Photo’. It is one of the few areas that allow to the hyperlink; hence, it is an added advantage. Don’t forget to describe the company details briefly before providing a link.

10 Steps to Create a Facebook Page that Gets Likes - Facebook Management Tips
10 Steps to Create a Facebook Page that Gets More Likes

Everyone knows that to be successful with Facebook marketing, there is a need to optimize the website for search engines. Here is a marketing tip:

Load the description with keywords just like a website. Update the description, goals, mission, etc. within the same area of About section (Admin Panel > Edit Page > Update Info), filling it with relevant keywords. It is a good Facebook Marketing practice and definitely helps in enhancing the business.

Tip #5  Creating a content calendar

Generally, this is not considered as a marketing tip, but it really helps to have structure, particularly in the early going or if multiple people managing the Page. Make a list of what to do and work out on the themes and the posts per day of the week. There is no need to stay strictly to the schedule; it should be fluid, flexible and natural

Tip #6  Assigning the roles

This marketing tip is not for them who manage the Page themselves and no one else touches it. If so, skip this part. But if a team or even two persons are working, assign roles to each member; otherwise the page will be screwed up. Allow for various levels of control with Facebook Page admin roles. Role assignment prevents airing duplicate content so better allow the best person to create and manage the best content. 

Complete Guide to Facebook Pages for Businesses - Facebook Marketing Tips
Complete Guide to Facebook Pages for Businesses

Tip #7  Narrating through the cover photo  

Tell the story through your cover photo. A picture tells a thousand words. An 851×315 cover photo will tell prospective fans whether it’s worth liking or not. It is better to hire a photographer or a designer than somebody who is not good at it. Tell the brand’s story with imagery so that people will know about the story from the start. Avoid too much copying and make sure to follow Facebook’s rules (It is a part of the Facebook marketing policy) concerning the ‘Cover Photo’.

Tip #8  Highlighting the profile photo

The Cover Photo is important for the first impression, but profile photo is what the visitors will see every day (or at the time of post). It is advisable to add some thoughts to it. A logo is also another option but faces almost always do better.

Facebook Marketing does not end here. It is very important to know the ideal dimensions of the cover photo, profile photo, shared photo and highlighted photo because Facebook Marketing team will resize the image, giving it a not-so-good view. This is how one should manage Facebook Management

Tip #9  Setting company goals

Most of the brands create a page, but generally forget to set any of their company goals. The tabs (the four featured boxes plus the eight hidden under them) are an opportunity to drive the business goals. Create tabs to tell more about the brand, sell products, drive subscriptions or feature a contest. The possibilities are endless because one can do almost everything on a Facebook tab, which a person can do on a website.

Tip #10  Using the Insights

Brands love to ignore Facebook Insights because of mathematical complexity, as there are lots of statistics and numbers. But Facebook Insights are something different; they are incredible. When used properly, one can get a better idea on what types of content fans respond to and when they’re more likely to engage. 

If a Facebook Page is not elegant and interesting, it can spoil your reputation and image. However, it can make a marked difference if you can create an effective Facebook Page. Nothing to lose in making it better this time.


Guest Blogger/Author
Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.



Above is an updated Step-by-Step Guide on how to create a Facebook business page. Great for both newbies & veteran Facebook marketers.

Create an awesome Facebook business page using these 10 Effective Facebook Marketing Tips & Tricks. Learn how to create and set up your free Facebook Page and grow your business by reaching and connecting with Facebook's one billion online users.

Missed any tips on Facebook page? There are more tips? Let us know your recommendations in comments.


How to React and Respond to Your Audience Comments and Suggestions On Your Facebook Page

How to React and Respond to Your Audience Comments and Suggestions On Your Facebook Page

5 Tips To Increase Engagement on Your Facebook Page

Facebook Page Engagement Tips - Guest Blogging Facebook
Guest Blog Post

Facebook Page Engagement Tips: Facebook has introduced a helpful feature on Facebook pages. It allows your audience to give comments on each of your posts when you publicize a comment, blog or ads on your Facebook Page. Reacting and responding appropriately to your audience’s comments and suggestions is an integral part of Facebook marketing and need to be understood well.

It may happen that you have generated a good number of customers or fans, but you are not able to maintain the number. It can lead to slow degradation of your business. Thus, it becomes very important to manage Facebook Management. Here are some important marketing tips which can help you. 

Tip #1  Know when to respond

Always respond with a “thank you” message. Always acknowledge positive feedback by asking a follow-up question (for example, What about your experience with us? Was it good?). This way, the person will come back and will tell you some more good things about the business. If someone is dissatisfied with an experience, acknowledge the comment as quickly as possible. Address the problem and show your interest to deal with it and then give that person a way to follow up. 

Facebook Page Posting Tips - Social Media Marketing Tips
Facebook Page Posting Tips

Tip #2  Know when not to respond (or when it’s less important)

There is no need to reply to each and every individual comment if you are engaging your audience by asking their thoughts on a topic. A group comment like “thanks for your thoughts/feedback” is more than sufficient. If you have asked for a constructive feedback, you may add, “Your suggestions are valuable” and you should consider their views. More so, request people to stay tuned for the next steps that you’ll take in the coming future. People will take it as an appreciation from you and will encourage them to participate repeatedly.

Again, there is no need to respond if you get a spam comment. Now, the problem is to recognize a spammed message. These Facebook Marketing Tips can help you. Most likely, it is a spammed message if:
  • It is made by a person whose picture is a bit racy.
  • It seems to be over promotional.
  • It includes over punctuation marks. A lot of exclamation marks make it more certain. 

You are supposed either to delete them or move them to the Hidden part of the wall. Click on the option cog on the post and select the Hide Post option from the drop-down menu.

Tip #3  Please the audience when responding

Some important marketing tips to manage Facebook Management with regard to replying audience comments are as follows:
  • Always try to show that you’re listening. People want them to be heard and you do that quickly and easily by acknowledging comments. 
  • Don’t let the negative comments affect you too much. Some people are pessimistic and have the tendency to complain. They take out one negative from one thousand positives. Still, you should never dismiss these people. 
  • Few negative feedbacks are nothing to get worried about, but if you get numerous negative feedbacks, get ready to change. Take it as a great opportunity to please your audiences.
  • You are supposed to respond in a warm, natural human voice and not like a computerized robotic one. People are more comfortable sharing negative feedback when they feel they are talking with a faceless, anonymous brand. Contrary to it, they feel uncomfortable sharing negative feedback if they feel like they are talking with a “person” who can also ask questions against them.
  • You can’t decide how to respond if you don’t know what’s being said. Make it clear and handy to what people are posting and saying on your Page or use free tools like NutShellMail or Hootsuite. Facebook Office Hours also helps to manage Facebook Management, where people can come with their questions or feedback, and they know that you are there to pay attention and respond. This is a good practice of Facebook marketing as you can create an actual dialog with your audience and can focus the activity on a specific amount of time.
Facebook Management Tips | Social Media Management Tips
Facebook Management Tips

Tip # 4  Use your fans' first names in status updates & comments

Everyone likes to hear his or her own name. Calling by name instantly creates a deeper connection between you and the audience. In fact, it works wonderfully when you are talking to a person the second time. You should use a name to sign off on comments/updates as it helps in building trust with the fans. If it’s not possible to use the individual’s name, use the team names. It is just not one of marketing tips, but also a good Facebook marketing practice to manage Facebook Management. One more thing, try to create a conversation and engage your audience, instead of just leaving “like” comment on your fan page.  

Boost your Facebook Page – Social Media Engagement Tips
Boost your Facebook Page – Engagement Tips

Tip #5  Involve your audience

Here are a few marketing tips to help you get started
  • Ask your audience to upload a photo around a theme (you can ask a photo of their workspace or work desk)
  • Ask for their photos for a contest or giveaway.
  • Ask your fans to share their images with your products.  

An important aspect of Facebook marketing is to learn how to react or respond to an audience’s comments and suggestions. You should not be afraid of doing this thing. Remember that in a Facebook venture, your audiences give life to it, so shower them with care and understanding.


Guest Blogging on Facebook Page Engagement Tips
Guest Author/Blogger
Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.



Facebook tips to learn how to exercise good social etiquette and manage your audience. Using quality interaction with your fans and customers on social media.

These are just a few effective ways you can tweak your content and change your delivery to create stronger engagement with your fans or audience on Facebook. Check them out and try a few. See which ones boost your fan's interest and add them to your Facebook Marketing Strategy.

Missed anything on Facebook Engagement Tips? Do you see any tips that you’ll consider using soon? What other Facebook engagement tips can you share? Please leave your comments below.

Importance of Defining the Audience for Facebook Marketing Strategy

Importance of Defining the Audience for Facebook Marketing Strategy

Facebook Tips for Finding and Engaging Your Target Audience

Guest Blogging For Social Media Topics
Guest Blog Post 

Facebook Marketing Strategy: Everyone tries to sort their priorities in this fast-moving world; so, on a social media platform which witnesses the presence of billions of users, it is advisable for a promising entrepreneur to define a targeted audience for his personal brand. It is for this simple reason that the importance of marketing Facebook with a sound Facebook Strategy is a must.

Manage, Moderate and Publish Engaging Content to your Facebook Page!

If someone wondered about the importance of marketing on Facebook with a targeted audience in his/her mind, then here’s a food for thought. If the audience for Facebook marketing strategy isn’t well defined, then it is impossible to create the content relevant to a brand. Once there is a clear vision on who and where the audience is, then entrepreneurs can tailor their ads or their Facebook posts in such a manner that these cater to a specific audience.

Here are a few doubts that a person must clear in his mind: Who are the ideal customers? How can I engage the audience through the content to generate more traffic? What should be included in the Facebook strategy so that I can find the right people to invest in the company? Who will promote the brand?

Guest Blogging Facebook Marketing Strategy
Facebook Marketing Strategy

To inform you more about the importance of defining the audience for Facebook marketing strategy, continue to read the  significant details below:

To define the guiding theme of the Facebook marketing strategy

What does the target audience expect? For a sound Facebook strategy, one needs to figure out the needs and wants of his customers. It is through elaborate experimentation and research can the likes and dislikes of an audience be established.

To establish key points, you may use interactions, feedback, surveys, and research. You may ask: When is the audience mostly active or present online?; How much capital is required to promote Facebook pages or boost Facebook posts?; How can the business be optimized and linked for greater visibility?,and What tweaks are required for making it SEO-friendly? Answers to these questions hustle to form the core of Facebook Marketing. Brands must see to it that the content  they distribute regularly is well-suited to what is expected from them.

To determine the basis of campaign

What are the quantifiable characteristics of the targeted population? Recording the profile like age, sex, location, income, etc. can filter out the desired audience. The best way to do so is by surveying your audience and asking them questions. Campaigns can be offline or online through feedback forms and questionnaires. Online websites like SurveyMonkey and other popular survey software can open the gates for finding new customers. After collecting responses, they display the analytics from which one can derive powerful insights.

Guest Blogging Social Media Marketing Strategy
Social Media Marketing Strategy

To devise  strategies that appeal to customers

Not only demographic but also psychographic attributes of users like their personalities, traits, values, likes, and interests are essential equipment's to understand how the customers’ minds work. By figuring out their favorite hobbies and interests, one can obtain valuable information on how to devise a strategy that will appeal to the customers. Engaging and thought-provoking Facebook Pages are dependent on the importance of the mind’s assessment. After one knows what his business is about and to whom one is meant to sell his or her products, an entrepreneur on Facebook can become sharper and more focused.

Huge aspirations can open newer avenues every day; that is where the importance of Facebook Marketing lies. What are you waiting for? Go and hit the bull’s eye!

Guest Author/Blogger

Sheena Mathieson, understands the essence of making excellent content that suits the needs of every business especially when it comes online marketing. She can spice up your marketing campaign with the content she makes and then incorporate Buy Real Marketing services.







Missed anything on Facebook Marketing Strategy? Let us know in comments. 

If you have any interesting stories about Facebook marketing strategies and would like to share or have any questions or feedback you can leave them in the comments section of the blog post.

Everything You Need To Know About Facebook Marketing Tips

Everything You Need To Know About Facebook Marketing Tips

Effective Facebook Marketing Tips For Small Business 
Social Media Marketing Guest Blogging

Facebook Marketing Strategy: Facebook is still in! After quite some time since the Facebook was first launched as a social networking site, it continues to pour surprises unto its users and still has not run out of services. That is clearly manifested on the different products, services and business opportunities that are becoming widespread in the Facebook world. Indeed, Facebook has clearly become the virtual market of variety of products and services. 

Consequently, with the increasing number of people who continuously check and consult Facebook in selecting and purchasing goods, it is, but fitting to evaluate the existing marketing tips you have been following throughout these years. Evaluation of the existing Facebook marketing tips is done in order to know the area in which Facebook management falls short and needs improvement. 

There are a lot of Facebook marketing tips and Facebook management strategies all over the internet today, but the real question lies within the reliability and effectivity of these strategies. In order to make the best out of those Facebook management and marketing strategies you have to be highly aware of how Facebook marketing works. What are those Facebook marketing tips that really work? What are those that don’t work at all? Let’s find out anything and everything about Facebook marketing tips through the following accounts. 

Say No to Hashtags. Hashtags do not really give the widest reach of posts contrary to what it is broadcasting. More often, posts without hashtags reach a bigger population compared to those that have hashtags. 

Facebook Marketing Tips Mumbai INDIA
No More Hashtags
Six Facebook Posts A Day Keep Competitors At Bay. According to a study, the number of posts directly affects the level of interactions among the people in Facebook thus, increasing the number of clicks on your Facebook posts. In such scenario, you effortlessly developed your Facebook marketing tips and Facebook management skills.
Prioritize Link Posts. It has been proven in a lot of instances that link posts garner bigger number of reach compared to posts of photos with links therefore, it is better to change the way you post updates in your Facebook accounts. This is among the many effective and efficient Facebook marketing tips that actually works for both your business and potential customers. 

Glow In The Dark. Do you believe that the darker the better, when it comes to posting updates and ads in Facebook? It is believed that your Facebook posts will likely to reach the biggest audience when you post it in the evening because students get home from school and workers take their time off from daily work stress and then sign in to their Facebook accounts. During this time, there is a better chance that your posts will be seen by a lot of audience which means to say that time really matters when it comes to the proper administration of your Facebook management.

Facebook Management and Marketing Strategies
Test the Waters. There is no single Facebook marketing tip or Facebook management skill that works well with all the Facebook users because everybody and everything is unique. Some kind of Facebook marketing tips may work best with some group of Facebook users but it will never go the same with other types of users so, it is best to test the waters. Be open to try any Facebook marketing tips and strategies in order to manage your Facebook properly because there is no harm in trying, says an old adage.

Social Media Marketing Tips
Graphics are Souls. The graphics, pictures or images are the souls of your posts or updates. The images you include in your Facebook page is one of the first thing that capture an audience attention that is why, it is necessary to choose appealing and attractive images. Make sure to include images in your post that do not just draw a potential client’s attention towards it but will surely hook its attention unto it. 

Publicity Efforts Towards Greater Public. Make sure to gear the publicity efforts of your posts, updates and Facebook activities to a bigger audience and greater opportunities. Do not be intimidated of a lot of free and effortless marketing efforts in the world wide web, be sure to emerge as the more reliable and credible Facebook account. Do not slack in one corner because it there is one thing that lasts forever and that is the fact that marketing never dies. 

Rewards are Awards. Hosting contests in Facebook and the idea of winning freebies and other awards is an enticing start for Facebook marketing. Human beings are born to compete and every time a contest will be hosted, there will be a great flock of Facebook people that will surely fight for the prize. This traffic of potential customers fighting for the staked price can easily promote your Facebook account. It is one of the most creative Facebook marketing that has been used by Facebook administrators and users. 

Say Goodbye to Novel Posts. Novel posts are those posts that resemble that of a novel because of it is very long and subdivided by chapters. Concise posts are more attractive and preferable than those wordy and very long posts because they tend to project a boring atmosphere to your posts. 

Photos Are Not Everything, Captions Are. You may get the wrong notion about photos or images to be included in Facebook updates as the only thing that matters when graphics is concerned. That is a big no, no because your caption gives you not only a headstart to a brighter Facebook marketing journey by utilizing interesting and effective Facebook management strategies. Choose a brief, catchy and with that of a higher recall type of captions. 

The great learning's about Facebook marketing, Facebook marketing tips and Facebook management surely give you a better idea on marketing strategies? Do you think you know enough about Facebook marketing tips? Well, think again because knowing everything is never enough in the online industry because by the moment you drop your pen is the same time your client changes his/her mind making your existing Facebook marketing irrelevant to your client’s needs. Keep abreast and keep the fire burning. Learn how to do excellent Facebook marketing now.


Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.






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